Client

Nike

Role

Art Direction

Digital Storytelling in the age of Covid

In April 2020, Nike asked us to contribute to "Operation Reset", a new and agile approach to creating and distributing content across Nike's digital ecosystems during a global pandemic. We established 3 new storytelling franches and began working remotely with artists, athletes, influencers, stylists, and photographers down the street and all over the world.

8

Months

30

Athletes, Stylists, Photographers, Illustrators  & Influencers

15

Remote Photo Shoots

6

On Location
Photo Shoots

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QU + Zach Lewis

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Rita Zebdi + Dan Regan

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Sara Andreasson

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Mason Jones + Ty Dowda

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Tim Lahan

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Dex Robinson + Justin Bridges

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Luxe Luce

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Maki Katsumoto + Paul Riedmiller

BTS

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Matt Firman © All Rights Reserved 2019 Some Content is Spec  503.706.1465 matt.firman@gmail.com  Instagram Linkedin